The countdown has begun. In the next couple of weeks, the whole of Tamilnadu will reverberate with Sivaji. The costliest movie ever made in Tamil cinema, Sivaji has who’s who of Tamil cinema coming together. The AVM Productions, who is known to package their movies to perfection, have been going gaga in promoting their movie.
Already big hoardings have occupied almost every street corner in Tamilnadu, cellular providers have started to run special events on the movie and trailers have been run repeatedly in all the satellite channels. The entire Kollywood is gearing up to watch the movie.
Director Shankar’s promise that Sivaji would be the grandest of all his movies so far has also generated a lot of hype. Watching Rajnikanth young and refreshing has kindled greatest interest among his fans.
What more, the movie is releasing simultaneously in several countries, where the Tamils live.
Shankar says, Ã¢â‚¬Å“The trailer is just a sample and the movie has lot more to offer for the fans. Get prepared to be floored by the Rajni magicÃ¢â‚¬Â.
Ã¢â‚¬Å“The trailer has made us more curious. We are waiting to watch SivajiÃ¢â‚¬Â, say Tamil film stars in chorus.
Releasing with many prints, Sivaji is keen to topple several records in the Tamil film industry.