A world leader in wireless solutions, Research in Motion (RIM) on Tuesday introduced its smallest and lightest smartphone ‘BlackBerry Curve’, which will be available from Airtel and Hutch.
Introducing the large display, easy-to-use keyboard and intuitive trackball navigation system, RIM Vice-President for Asia Pacific region Norm W K Lo said that ‘Blackberry Curve combines consumer friendly multimedia capabilities with the industries leading email and messaging experience in an elegant new smartphone design’.
The smartphone, he said, would appeal to business professionals and consumers alike with its unique design full QWERTY keyboard, robust email, full-featured phone, high performance web browsins support and powerful entertainment capabilities.
The Canada based and NASDAQ traded RIM had 270 networks spread across 110 countries, he said, adding that the firm had a market capital of 30 billion USD and a strong balance sheet. ‘We are not just selling cell phones. We are selling a truly valude added service’, he said.
The firm, a leading designer, manufacturer and marketer of innovative wireless solutions for mobile communications markets worldwide, always tied up with carriers for selling their products, he said.’It works very well and is a win-win situation for both. We are not just selling a cell phone but a truly value added service’, he said.
Besides having facilities in Eastern Europe, Mexico and Canada, the firm was now looking at the the Asia Pacific region, he said. The instrument costs a little over Rs 25,000.ÂÂ
