Forevermark, the diamond brand from the De Beers Group of companies which announced its entry in India today has partnered with Abaran- Bengaluru’s leading jeweller known for neo traditional haute couture
as their retail partner.
Actor and anchor Mandira Bedi unveiled Forevermark collection at the Abaran store in Bengaluru today. Also present on the occasion were David Rudlin, Director of International Markets Forevermark, Binita Cooper, Managing Director, Forevermark, India along with Pratap Kamath, Owner, Abaran.
Forevermark is pleased to partner with Abaran as this reputed jeweller is well known for their beautiful and popular designs both in contemporary and traditional jewellery. Abaran and Forevermark share a mutual passion for diamonds and are inspired by their beauty. Seeing Forevermark diamonds used in uniquely Indian pieces such as mangalsutras and other Indian jewellery form is sure to delight senses of every woman.
Forevermark only partners with authorised Forevermark jewellers such as Abaran, who are selected not only as leaders in their field, but also as those who meet the brands particularly stringent requirements of business, social and environmental integrity.
David Rudlin, Director of International Markets, Forevermark states, “Only a few, exclusive jewellers; each passionate about creating the finest designs inspired by these exceptional diamonds are eligible to sell Forvermark diamonds We are glad to associate with Abaran in Bengaluru as they share a mutual passion for diamonds and understand the intricacies of craftsmanship at the very core of the Forevermark Promise.”
Talking about the launch, Pratap Kamath, Owner, Abaran states, “We are
pleased to partner with Forevermark. Forevermark diamonds are the world’s most carefully selected diamonds and come from sources committed to the highest standards. With this association we are giving our clientele access to unique Forvermark diamonds in unique Indian designs and settings.”
To ensure the Forevermark supply chain is deemed responsible at every stage and Forevermark’s Pipeline Integrity is maintained, each Forevermark partner like Abaran is required to conform to the Forevermark Integrity Requirements, and is inspected by the world’s leading independent auditor, Société Générale de Surveillance (SGS).
Forevermark diamonds are the world’s most carefully selected diamonds. Each Forevermark diamond bears a unique inscription at its heart. This inscription is a promise that the diamond has been carefully selected to meet Forevermark’s standards of quality and integrity. Less than one percent of the world’s diamonds are eligible to become a Forevermark diamond.
Starting with a launch in the garden city of Bengaluru, over the next few months, Forevermark will also be partnering with leading jewellers across Mumbai, Delhi, Chennai, Hyderabad and Kolkata introducing Forevermark diamonds to the discerning Indian consumer.
Mandira Bedi Unveiled Forever Mark Diamond Gallery
Mandira Bedi Unveiled Forever Mark Diamond Photo Gallery
