Jus’ Sportz unveils its first concept store; Sports Retailing in India
Jus’ Sportz unveils its first concept store; Sports Retailing in India will never be the same again!
Sports Retail in India hit a new high with the launch of Jus’ Sportz, a brand committed to provide Indian customers a world-class retail experience. Jus’ Sportz brings together the finest sporting products and equipment along with the trendiest footwear and apparel under one roof. The Jus’ Sportz Stores will be home to the finest International and Domestic brands and will offer Indian consumers a wide range of options to enhance their sporting needs and compliment their
lifestyle. The Jus’ Sportz brand is inspired by the great Australian sporting and outdoor traditions.
The Jus’ Sportz brand was unveiled today at a high-energy event at Ampa Skywalk, Chennai’s newest mall. Mr Aminur Rehman, Consul General and Trade Commissioner, Government of Australia, Padma Shree Syed Kirmani and Mr G Venkateswaran, General Manager Syndicate Bank were
present at the launch. The grand launch event featured a scintillating acrobatic display from talented acrobats from Eastern Europe and a fashion event which highlighted some of the finest products at the store. The brands key attributes – ‘Sporty, Trendy, Vibrant and Passionate’ were showcased as part of the launch event.
The first Jus’ Sportz store opened its doors today at Ampa Skywalk. Spread over 1800 sq ft, the store will finally offer Chennai’s discerning customers an International Sporting and Lifestyle retail destination. The interiors have a liberal splash of Australian yellow coupled with rugged elements that exude energy and provide the perfect backdrop for the finest sporting and lifestyle merchandise. The store has been zoned category-wise; these include the Cricket Zone, Racquet Zone, Team Zone (Includes Football, Volleyball, Hockey, Basket ball), Active Zone (Swim and Gym), Lifestyle Zone.
The store offers customers a choice of brands across price points and includes iconic International brands like Nike, Puma, Adidas, Reebok, Wilson, Speedo, Head, Babolat, Spalding, Tecnifibre and Yonex. Leading domestic brands include MRF, Nivia, BDM, Vampire and SG. The store also has an exclusive counter for Wildcraft, India’s premier outdoor and camping brand which offers serious adventure enthusiasts and amateurs a range of trendy and durable products. Propel, India’s
leading Home gym brand and part of the Fitness One Chain of fitness centres will retail its state-of-the-art yet affordable range of Treadmills and Exer-cycles at the Jus’ Sportz store.
Speaking at the launch of Jus’ Sportz, Mr Aminur Rehman said that Jus’ Sportz, with its distinct Australian Sporty and Outdoor flavour will provide the perfect platform for some of the finest Australian brands. Some of these brands like Sporting Skins, Australia’s path-breaking sporting apparel brand that improves on-field performance will debut at Jus’ Sportz. The Indian Sports and lifestyle market has taken giant strides in the 2000s and Jus’ Sportz is poised to meet the Indian
consumer’s need for world class products in a world-class retail environment. Mr Syed Kirmani felt that Jus’ Sportz with its wide range of products and price points will be the perfect partner for
professionals, budding sportspersons and the sporty minded and add tremendous value to their on-field performance.
Jus’ Sportz is all set to revolutionise sports retail in India and the first Jus’ Sportz store in India’s retail capital Chennai is just the beginning of this vision.
